Change by design : how design thinking transforms organizations and inspires innovation
Tim Brown (Verfasser/in), Barry Katz (Verfasser/in)
The subject of "design thinking" is the rage at business schools, throughout corporations, and increasingly in the popular press--due in large part to work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this book to show how the techniques and strategies of design belong at every level of business
Gedrucktes Buch, English, 2019
HarperBusiness, an imprint of HarperCollinsPublishers, New York, 2019