Front cover image for Identity : Chermayeff & Geismar & Haviv

Identity : Chermayeff & Geismar & Haviv

Alexandra Lange (Writer of added text), Milton Glaser (Writer of added text), Thomas H. Geismar (Interviewee), Sagi Haviv (Interviewee), Roman Mars (Interviewer), John Maeda (Interviewer), Chermayeff & Geismar & Haviv (Firm)
'Identity: Chermayeff & Geismar & Haviv' showcases a body of work spanning 60 years from the seminal New York design firm founded in 1957 by Ivan Chermayeff and Tom Geismar. The firm's contribution to design has shaped the way corporate identity programs influence culture. The book features over 100 case studies from the firm's previous and current clients, including Chase Bank, NBC, PanAm, PBS, and many more. Also included are interviews with Tom Geismar and Sagi Haviv, plus written contributions from Milton Glaser, John Maeda, and others

Print Book, English, 2018
Standards Manual, Brooklyn, NY, 2018