Front cover image for American automobile advertising, 1930-1980 : an illustrated history

American automobile advertising, 1930-1980 : an illustrated history

"This book provides a history of American automobile advertising over a half-century span, beginning with the entrenchment of the "Big Three" automakers during the Depression and concluding with the fuel crisis of the 1970s and 1980s. The well illustrated text follows a thematic rather than chronological structure, tracing the development of principal elements in American automobile advertising"--Provided by publisher

Print Book, English, ©2008
McFarland, Jefferson, N.C., ©2008