Front cover image for The hidden brain : how our unconscious minds elect presidents, control markets, wage wars, and save our lives

The hidden brain : how our unconscious minds elect presidents, control markets, wage wars, and save our lives

Shankar Vedantam (Author)
From a "Washington Post" columnist comes an original and deeply engaging investigation into the role of the hidden brain--the parts of the mind concealed from conscious awareness but responsible for controlling decision making

Print Book, English, 2010
Spiegel & Grau, New York, 2010