Front cover image for Why smart people make big money mistakes-- and how to correct them : lessons from the life-changing science of behavioral economics

Why smart people make big money mistakes-- and how to correct them : lessons from the life-changing science of behavioral economics

"Revised and updated to reflect new economic realities, this is the definitive practical guide to the exciting field of behavioral economics"--Publisher description

Print Book, English, 2010
Simon & Schuster trade pbk. ed
Simon & Schuster Paperbacks, New York, 2010