Front cover image for Ruger & his guns : a history of the man, the company, and their firearms

Ruger & his guns : a history of the man, the company, and their firearms

Part Henry Ford, part Sam Colt, part Enzo Ferrari - but 100 percent his own man - and an All-American original, William B. Ruger has made a resounding success in modern times, in an industry many thought was dying. He started in 1949 as an underdog who was told "it can't be done." Today, his line of firearms stands supreme, and his factories are the model for contemporary business entrepreneurship and enlightened manufacturing techniques. From a meager $50,000 investment

Print Book, English, ©1996
Simon & Schuster, New York, ©1996