Leading with purpose : the new corporate realities
This book considers the relationship between a corporation's stated aims and its strategy, leadership, workers, and competitive performance. Breaking with the orthodox view that corporations should seek first to maximize shareholder wealth, Ellsworth argues for a focus on the customer. Particular attention is given to the meaning employees give their work, the logic of "value-based management," the impact of globalization, and the aims of leadership
Print Book, English, ©2002
Stanford Business Books, Stanford, ©2002