Supergraphics : transforming space : graphic design for walls, buildings & spaces. Unit 2
Supergraphics is a survey of the growing trend for graphic design on a monumental scale. At a time when graphic designers are increasingly concerned with the miniature the internet and the mini-screens of hand-held devices, for example there is a counter swing in favour of the gigantic. Increasingly, designers are turning their attention towards the more expansive real estate of walls, interiors and the built environment even floors and walkways. All over the world, typography, illustration and signage are appearing on buildings, public spaces, construction site hoardings, the reception areas of hip advertising agencies, commercial and retail interiors, hotels, clubs and cultural venues. Supergraphics is the first book to chart this explosion. It looks at the latest digital experiments, but it also shows that despite the stylish modernity of graphic murals, they are not a new phenomena. With the aid of essays, commentaries and mouth-watering visuals, this is a book that shows what happens when graphic designers, illustrators, interior designers and architects work together
Print Book, English, 2010
Unit Editions, London, 2010