The profit principle : how to turn what you know into what you do - without spending (or borrowing) a cent!
The Profit Principle is the only secret to good business you'll ever need to know. Success in business has little to do with investment capital, a business plan or office space. Success comes from applying the four-part profit principle. Discover how you can turn what you know into what you do, and launch a successful, sustainable venture without spending (or borrowing) a cent. It's a process that's simpler than you think and already within reach
Print Book, English, 2010
John Wiley & Sons Australia, Milton, Qld., 2010