Front cover image for From awareness to commitment in public health campaigns : the awareness of myth

From awareness to commitment in public health campaigns : the awareness of myth

Myleea D. Hill (Author), Marceline Thompson-Hayes (Author)
This book discusses several myths of the benefits of raising awareness: awareness is enough, awareness equals acceptance, awareness is education, awareness is altruistic, and awareness equals health. It offers a model that moves from awareness to a commitment to solving and alleviating health problems through various communication methods

eBook, English, 2017
Lexington Books, Lanham, 2017