Front cover image for Color chart : reinventing color, 1950 to today

Color chart : reinventing color, 1950 to today

"Color Chart addresses the impact of standardized mass-produced color on the art of the past sixty years. Taking the commercial color chart as its central metaphor, the book chronicles an important artistic shift that took place during the middle of the twentieth century: a frank acknowledgment of color as a matter-of-fact element rather than a vehicle of spiritual or emotional content. Collected here are forty-four artists who explore in their works two senses of the phrase "ready-made color": color bought off the shelf, rather than mixed on a palette, and color assigned by chance or arbitrary system, rather than composed with traditional chromatic harmonies in mind." "This volume traces the lineage of the questions provoked by artists' new relationship to color, and the variety of answers that were the result."--Jacket

Print Book, English, 2008
Museum of Modern Art, New York, NY, 2008