Marketing issues in transitional economies
"This book seeks to fill a gap in the existing literature by offering a pioneering and comprehensive examination of issues that have developed as markets in transitional economies become more deregulated and open. The countries discussed include China, the Czech Republic, Hungary, India, Poland, Romania, Russia, South Africa and South Korea."--Jacket
Print Book, English, ©1999
Kluwer Academic Publishers, Boston, ©1999