The ultimate competitive advantage : secrets of continually developing a more profitable business model
Business consultants reveal the single factor that can most help a company drive competitors into the desert and rule the market for eternity: the best process in the industry for continuing business model innovation. Then they explain how to develop such a process. Annotation (c)2003 Book News, Inc., Portland, OR (booknews.com)
Print Book, English, 2003
Berrett-Koehler, San Francisco, 2003