Peer-reviewed
Testing an integrated destination image model across residents and tourists
Tourism research has yet to confirm whether an integrated destination image model is applicable in predicting the overall destination image and behavioral intentions of local residents. This study examines whether the cognitive, affective and overall image - hypothesized to be predictors of behavioral intentions - are applicable to residents and tourists in the resort city of Eilat. The proposed model allowed for the distinct effect of each image component on overall image and behavior to be closely examined. The findings support the applicability of the model to local residents and also showed that among tourists, the affective component exerted a greater influence than the cognitive on overall destination image and future behavior. These findings have theoretical and practical implications for research on destination image.
• The need to confirm the applicability of an integrated destination image model to local residents is highlighted. • The hypothesized relationships were tested using local residents and tourists in the resort city of Eilat. • The cognitive, affective and the overall image evaluations positively affect intention to recommend. • Among tourists, the affective component exerted a greater influence than the cognitive on overall image and behavior. • Thefindings help explain how differences between the respective images of each group arise
• The need to confirm the applicability of an integrated destination image model to local residents is highlighted. • The hypothesized relationships were tested using local residents and tourists in the resort city of Eilat. • The cognitive, affective and the overall image evaluations positively affect intention to recommend. • Among tourists, the affective component exerted a greater influence than the cognitive on overall image and behavior. • Thefindings help explain how differences between the respective images of each group arise
Article, 2017